About Us

We embrace innovation in how we gather and present news, continually pushing the boundaries of traditional media to enhance our readers’ experience.

Welcome To SBC, Your Window To Lebanon Wherever You Are.

Longing for the sights, sounds, and stories of Lebanon? Feeling disconnected from the vibrant pulse of your homeland? At SBC, we bridge the distance and bring Lebanon to you, wherever you may be. Launched in 2016, SBC is an online television channel dedicated to providing Lebanese expats around the world with a comprehensive view of what's happening back home. We go beyond the headlines, delving into the heart of Lebanese society, culture, and daily life. Join us daily on Scoop—where news comes to life, and every story is worth telling.

Years of Experience

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Worldwide Subscribers

60 K+
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The Man Behind the Vision: Joe Ibrahim

SBC is the brainchild of veteran journalist Joe Ibrahim, a man with a deep-rooted passion for Lebanon and a lifelong commitment to delivering accurate and insightful news. Joe's journey in media began at Radio Mount Lebanon, where he honed his skills as a broadcaster. His career then took him to Radio Free Lebanon and Radio Monte Carlo, before he became the Programs Director at Radio Trait d'Union. Throughout his illustrious career, Joe has interviewed a remarkable array of personalities, including Arab businessmen, presidents, Lebanese ministers, and parliament members. His extensive network and deep understanding of the Lebanese political landscape provide SBC with unparalleled access and insight.

More Than Just News:

While we keep you updated on the latest political developments, we also explore a diverse range of topics that matter to you: Society: From social trends and cultural events to human interest stories, we capture the essence of what it means to be Lebanese today. Art & Culture: We showcase the vibrant artistic scene in Lebanon, featuring interviews with artists, musicians, and performers. Sports: Stay up-to-date on the latest sports news, with a focus on Lebanese athletes and teams making waves both locally and internationally. Fashion: Discover the latest trends in Lebanese fashion and design, with exclusive interviews and behind-the-scenes access. And much more: From food and travel to business and technology, we cover it all!

Our Vision

Our content is broadcast on local television channels in countries with significant Lebanese communities, including the United States, Canada, Australia, and beyond. We are committed to providing high-quality, engaging content that resonates with Lebanese expats of all ages and backgrounds.

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Where Every Story Makes Headlines

We uphold the highest standards of journalistic integrity and ethical reporting, ensuring that truth and transparency prevail in all our content.